While live event experiences have become increasingly mediatized, the prevalence of ephemeral content and diverse forms of (semi)private communication in social media platforms have complicated the study of these mediatized experiences as an outsider. This article proposes an ethnographic approach to studying mediatized event experiences from the inside, carrying out participatory fieldwork in online and offline festival environments. I argue that this approach both stimulates ethical research behavior and provides unique insights into mediatized practices. To develop this argument, I apply the proposed methodology to examine how festival-goers perceive differences between public and private, permanent and ephemeral when sharing their live event experiences through social media platforms. Drawing on a substantial dataset containing online and offline participant observations, media diaries, and (short in situ and longer in-depth) interviews with 379 event-goers, this article demonstrates the value of an ethnographic approach for creating thick descriptions of mediatized behavior in digital platforms.

尽管现场活动的体验已变得越来越媒介化，但短暂的内容的盛行和社交媒体平台中各种形式的（半）私人通讯使作为外部人的这些媒介化体验的研究变得复杂。本文提出了一种人种学方法，从内部研究中介事件的体验，在在线和离线节日环境中进行参与性实地调查。我认为这种方法既可以激发道德研究行为，又可以提供对中介实践的独特见解。为了发展这一论点，我将采用拟议的方法论来考察节庆者在通过社交媒体平台分享他们的现场活动体验时如何看待公共与私人，永久性和短暂性之间的差异。