Abstract

To understand the mechanisms underlying narrative persuasion, a growing body of theoretical and empirical work suggests that narratives reduce audience resistance, possibly via narrative engagement. To synthesize this research, we performed a two-part meta-analysis using three-level random-effects models. Part I focused on experimental studies that directly compared narratives and non-narratives on resistance. Based on 15 effect sizes from nine experimental studies, the overall effect size was d = −.213 (equivalent r = −.107; p < .001), suggesting that narratives generated less resistance than non-narratives. Part II was a synthesis of studies of the relationship between narrative engagement and resistance, consisting of 63 effect sizes from 25 studies. Narrative engagement and resistance were negatively correlated (r = −.131; p < .001), and this relationship was moderated by narrative message characteristics, including genre, length, medium, and character unit. Implications of our findings and directions for future research are discussed.

中文翻译：

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通过叙事克服抵抗：荟萃分析的发现

摘要

为了理解叙事说服力的机制，越来越多的理论和实证研究表明，叙事可以通过叙事参与减少观众的阻力。为了综合这项研究，我们使用三级随机效应模型进行了两部分的荟萃分析。第一部分着重于实验研究，这些研究直接比较了关于抵抗的叙述和非叙述。根据来自九项实验研究的15种效应大小，总体效应大小为d  = −.213（等效r  = −.107； p <.001），这表明叙事产生的抵抗力要比非叙事产生的少。第二部分是对叙事参与与抵抗之间关系研究的综合，包括来自25项研究的63种效应大小。叙事参与度和抵抗力呈负相关（ r  = −.131； p  <.001），并且这种关系通过叙事信息特征（包括体裁，长度，媒介和字符单位）得到缓和。我们的研究结果和未来研究方向的含义进行了讨论。