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Intercultural competencies for emerging markets: A contextualized approach
International Business Review ( IF 5.9 ) Pub Date : 2021-01-13 , DOI: 10.1016/j.ibusrev.2020.101792
A.J. Corner , Leigh Anne Liu , Allan Bird

Emerging markets are increasingly important to researchers and managers focused on helping multinational enterprises to thrive in often attractive yet unfamiliar environments. However, empirical knowledge about emerging markets is relatively under-developed when it comes to managing international talent, particularly with regard to the specific demands placed on human capital in an emerging market context. We review the existing literature about macro-level trends and micro-level characteristics of emerging markets, and we conduct cluster analyses using secondary data in order to identify the individual intercultural competencies required for managers to succeed in this environment. We propose three context-specific competencies that are especially salient in response to the complexities of emerging markets – recognizing perspectives, managing relationships, and navigating uncertainty. Finally, we discuss organizational implications and future research directions for those seeking a more nuanced view of talent management via contextualization.



中文翻译:

新兴市场的跨文化能力:情境化方法

新兴市场对于致力于帮助跨国企业在通常有吸引力但又不熟悉的环境中蓬勃发展的研究人员和管理人员而言,变得越来越重要。但是,在管理国际人才方面,尤其是在新兴市场环境下对人力资本的特殊要求方面,有关新兴市场的经验知识相对欠发达。我们回顾了有关新兴市场的宏观趋势和微观特征的现有文献,并使用辅助数据进行了聚类分析,以确定经理在这种环境中取得成功所需的个体跨文化能力。我们提出了三种因地制宜的能力,这些能力在应对新兴市场的复杂性方面尤其显着–认识观点,处理关系应对不确定因素。最后,我们为那些寻求通过情境化来寻求人才管理的更细微差别的人,讨论了组织的意义和未来的研究方向。

更新日期:2021-03-15
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