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Attitudinal and normative responses to advertising stimuli and vaping intentions
International Journal of Market Research ( IF 2.4 ) Pub Date : 2020-06-12 , DOI: 10.1177/1470785320929209
Abraham Brown 1 , Seamus Allison 1
Affiliation  

Empirical data to show whether exposure to e-cigarette advertising stimuli may influence former- and never-smokers to consider vaping is lacking. We examined whether former- and never-smokers’ cogn...

中文翻译:

对广告刺激和电子烟意图的态度和规范反应

缺乏实证数据表明接触电子烟广告刺激是否会影响以前和从不吸烟者考虑使用电子烟。我们检查了以前吸烟者和从不吸烟者的认知...
更新日期:2020-06-12
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