This article situates the emergence of cybernetic concepts in postwar French thought within a longer history of struggles surrounding the technocratic reform of French universities, including Marcel Mauss’s failed efforts to establish a large-scale centre for social-scientific research with support from the Rockefeller Foundation, the intellectual and administrative endeavours of Claude Lévi-Strauss during the 1940s and 1950s, and the rise of communications research in connection with the Centre d’Études des Communications de Masse (CECMAS). Although semioticians and poststructuralists used cybernetic discourse critically and ironically, I argue that their embrace of a ‘textocratic’ perspective – that is, a theory of power and epistemology as tied to technical inscription – sustained elements of the technocratic reasoning dating back to these 1920s efforts to reform French universities.

中文翻译：

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Textocracy，或者说，法国理论的控制论逻辑

本文将战后法国思想中控制论概念的出现置于围绕法国大学技术官僚改革的较长斗争历史中，包括马塞尔·莫斯 (Marcel Mauss) 在洛克菲勒基金会的支持下建立大型社会科学研究中心的失败努力， Claude Lévi-Strauss 在 1940 年代和 1950 年代的智力和行政努力，以及与大众传播研究中心 (CECMAS) 相关的传播研究的兴起。尽管符号学家和后结构主义者批判性和讽刺性地使用控制论话语，但我认为他们对“文本主义”观点的接受——也就是说，