Factorial surveys are widely used in the social sciences to measure respondents’ attitudes, beliefs, or behavioral intentions. In such surveys, respondents evaluate short descriptions of hypothetical situations, persons, or objects that vary across several dimensions. An important prerequisite of the method’s validity is that respondents are able to deal with the highly complex task created by the need to consider several variable dimensions within one coherent judgment. We analyze the effects of the order in which dimensions are presented in running text vignettes. An experimental setup with four order treatments was randomly allocated to 787 respondents (based on a random sample of register data), yielding 3,119 vignette evaluations. The analyses compare respondent groups across age, education, and response speed. Overall, there is no strong evidence for order effects. However, we find a slight tendency for fast responders to be more prone to recency effects.

中文翻译：

---

不同的顺序，不同的结果？维序在因子调查实验中的影响

因子调查广泛用于社会科学，以衡量受访者的态度、信念或行为意图。在此类调查中，受访者评估在多个维度上变化的假设情况、人物或物体的简短描述。该方法有效性的一个重要先决条件是，受访者能够处理由于需要在一个连贯的判断中考虑多个可变维度而产生的高度复杂的任务。我们分析了在运行文本小插曲中呈现维度的顺序的影响。具有四个顺序处理的实验设置被随机分配给 787 名受访者（基于注册数据的随机样本），产生 3,119 个小插图评估。分析比较了不同年龄、教育程度和响应速度的受访者群体。全面的，没有强有力的证据表明订单效应。然而，我们发现快速反应者更容易受到新近效应的影响。