ABSTRACT “Deepfake” is a form of machine learning that creates fake videos by superimposing the face of one person on to the body of another in a new video. The technology has been used to create non-consensual fake pornography and sexual imagery, but there is concern that it will soon be used for politically nefarious ends. This study seeks to understand how the news media has characterized the problem(s) presented by deepfakes. We used discourse analysis to examine news articles about deepfakes, finding that news media discuss the problems of deepfakes in four ways: as (too) easily produced and distributed; as creating false beliefs; as undermining the political process; and as non-consensual sexual content. We provide an overview of how news media position each problem followed by a discussion about the varying degrees of emphasis given to each problem and the implications this has for the public’s perception and construction of deepfakes.

中文翻译：

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政治与色情：新闻媒体如何描述深度伪造所带来的问题

摘要 “Deepfake”是一种机器学习形式，它通过在新视频中将一个人的脸叠加到另一个人的身体上来创建假视频。该技术已被用于制作未经同意的虚假色情和性图像，但有人担心它很快就会被用于政治上的邪恶目的。本研究旨在了解新闻媒体如何描述深度伪造所带来的问题。我们使用话语分析来检查关于 Deepfake 的新闻文章，发现新闻媒体从四个方面讨论 Deepfake 的问题：因为（太）容易制作和传播；制造错误的信念；破坏政治进程；并作为未经同意的性内容。