ABSTRACT This article examines how Korean reality television has endorsed bimaxillary surgery through the deployment of the celebrity body in the early 2010 s. Although the production of a plastic surgery-related reality programme is not a local phenomenon, the media discourse of bimaxillary surgery has disclosed the impetus of locality in the social construction of external beauty and self-transformation. With a critical discourse analysis of bimaxillary surgery in Korean reality television shows, this study first argues that some comedians and ‘has-been’ celebrities are employed to emphasize the aesthetic and psychological benefits of the corrective surgery. Secondly, audition programme participants contributed to shaping bimaxillary surgery as a technology of self-improvement to survive in the K-pop industry. Finally, the beneficiaries of Korean makeover programmes embody bimaxillary surgery as a rational option for youthful and attractive looks. This article concludes that such media narratives of bimaxillary surgery disclose a negotiating process of local biopolitics within the logic of neoliberal capitalism.

中文翻译：

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塑身的地方：韩国真人秀、名人和双颌手术

摘要 本文探讨了韩国真人秀如何在 2010 年代初期通过名人身体的部署来支持双颌手术。虽然制作整形类真人秀节目并非本土现象，但双颌整形的媒体话语却揭示了本土化在外在美的社会建构和自我改造中的推动力。通过对韩国真人秀节目中双颌手术的批判性话语分析，本研究首先认为，一些喜剧演员和“曾经的”名人被用来强调矫正手术的美学和心理益处。其次，试镜计划参与者有助于将双颌手术塑造成一种自我提升技术，以在 K-pop 行业中生存。最后，韩国整容计划的受益者将双颌手术视为年轻迷人容貌的合理选择。本文的结论是，这种双颌手术的媒体叙事揭示了新自由主义资本主义逻辑下地方生命政治的谈判过程。