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Frame dynamics in global media: a case study of frame strength and dominance in media in the Democratic People’s Republic of Korea
Chinese Journal of Communication ( IF 2.1 ) Pub Date : 2020-10-01 , DOI: 10.1080/17544750.2020.1818592
Lukasz Nowacki 1
Affiliation  

Despite the extensive amount of research on media framing, most previous studies have focused on individual frames. Recent findings have initiated a discussion on frame dynamics in relation to strength and dominance in competitive environments. However, a proper method of identifying the potency of particular frames when they are examined together has not been defined. The present study fills this gap in the research by providing an easily replicable method for defining frame strength and dominance in competitive contexts based on the media image of the DPRK in three global stations: CNN, CCTV, and Al Jazeera. The findings of this exploratory research revealed differences in the framing used in the DPRK, which enabled the identification of recurring moderators that could have boosted certain frames in the effort to predominate over the competition. Based on the findings of the present study, it was concluded that frames acquire additional strengthening attributes in competitive environments in contrast to single frames, which remain weaker when they are applied individually.



中文翻译:

全球媒体框架动态:以朝鲜民主主义人民共和国媒体框架强度和主导地位为例

尽管对媒体框架的研究很多,但以前的大多数研究都集中在单个框架上。最近的研究结果引发了关于与竞争环境中的力量和支配性相关的车架动力学的讨论。但是,还没有定义一种当一起检查特定帧时确定其效力的适当方法。本研究通过提供一种易于复制的方法来填补研究中的空白,该方法基于朝鲜在三个全球电视台(CNN,CCTV和半岛电视台)的媒体形象来定义竞争环境中的帧强度和优势。这项探索性研究的结果揭示了朝鲜民主主义人民共和国所使用的框架的差异,这使得能够确定经常出现的主持人,而这些主持人可能会增强某些框架,从而在竞争中占主导地位。

更新日期:2020-10-01
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