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Global value chains and supplier perceptions of corporate social responsibility: a case study of garment manufacturers in Myanmar
Global Networks ( IF 2.5 ) Pub Date : 2020-08-16 , DOI: 10.1111/glob.12298
JINSUN BAE 1 , PETER LUND‐THOMSEN 2 , ADAM LINDGREEN 3, 4
Affiliation  

Suppliers are embedded simultaneously in the global value chains (GVCs) of their lead firms and in the countries in which they conduct their production activities. To explain supplier perceptions of corporate social responsibility (CSR) in GVCs, in this article, we develop a new typology by integrating buyer governance modes in GVCs and forms of supplier embeddedness (societal, network, and territorial). We advance literature on supplier perspectives on CSR in GVCs through an analysis of 19 garment manufacturers in Myanmar and their CSR perceptions, using in-depth field-work, interviews, and secondary data. The empirical findings indicate a variety of supplier perceptions of CSR, depending on the governance mode of the GVCs and the variegated combinations of societal, network, and territorial embeddedness. Understanding supplier CSR perceptions and their implementation in GVCs thus requires moving away from a sole focus on supplier responses to standardized codes of conduct and towards a greater consideration of different types of supplier embeddedness.

中文翻译:

全球价值链和供应商对企业社会责任的看法:缅甸服装制造商的案例研究

供应商同时融入其主导企业的全球价值链 (GVC) 及其开展生产活动的国家/地区。为了解释供应商对全球价值链中企业社会责任 (CSR) 的看法,在本文中,我们通过整合全球价值链中的买方治理模式和供应商嵌入形式(社会、网络和领土),开发了一种新的类型学。我们使用深入的实地工作、访谈和二手数据,通过对缅甸 19 家服装制造商及其企业社会责任看法的分析,推进有关供应商对全球价值链中企业社会责任观点的文献。实证结果表明,供应商对企业社会责任的看法多种多样,这取决于全球价值链的治理模式以及社会、网络和领土嵌入的多样化组合。
更新日期:2020-08-16
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