The article looks to identify and contextualise the shift of journalism towards emotion in terms of broader socio-political shifts. It focuses on ‘hate journalism’, a term we use to describe a new kind of journalism that emerged in Greece during the debt crisis years and is ideologically close to neo-fascist, and ethnonationalist political positions. We understand hate as an action oriented socio-cultural practice and examine the conditions of production and deployment of hate through focusing on Makeleio, the most successful example of this kind of journalism. Within this context, hate is produced and circulated as a ‘hook’ to attract and entice users, by mirroring their emotions; it further constitutes a means of producing and diffusing ideology by helping readers manage uncertainty through putting forward authoritarian solutions. In doing so, hate journalism is involved in social reproduction processes by which (Greek) society produces and sustains itself as ethnically pure, culturally Christian, and gendered as masculine and virile. Readers are invited to recognise themselves and their practices and vernacular, to be consoled and offered solace and comfort within an unmoored world. They, in turn, offer support to this journalism through consuming it.

本文旨在通过更广泛的社会政治变化来识别新闻情境向情感的转变，并将其情境化。它着重于“仇恨新闻”，我们用这个术语来描述在债务危机年代希腊出现的一种新型新闻，其意识形态上接近新法西斯主义和民族主义政治立场。我们将仇恨理解为一种以行动为导向的社会文化习俗，并通过关注Makeleio来研究仇恨的产生和传播条件，是这种新闻业最成功的例子。在这种情况下，仇恨产生并作为“钩子”传播，通过反映用户的情感来吸引和诱使用户。它通过提出威权主义的解决方案来帮助读者管理不确定性，进一步构成了产生和传播意识形态的手段。在这样做的过程中，仇恨新闻参与了社会再生产过程，（希腊）社会通过这些过程来生产和维持自身的民族纯正，文化上的基督教信仰以及性别上的男子气概和男子气概。邀请读者认识自己和他们的行为，并在不停泊的世界中安慰和安慰他们。反过来，他们通过消费来为新闻业提供支持。