ABSTRACT

This study aims to advance our understanding of the implicit relationship between dialogic communication and corporate social performance (CSP). The study builds and tests a theoretical model that conceptually links the dialogic theory framework with the concept of CSP in management. Using the KLD CSP dataset, the study constructed a sample of S&P 500 petro-chemical companies (N = 106) with four levels of corporate environmental responsibility performance (green, gray, toxic, and neutral). The findings provided empirical evidence that green companies were more likely to facilitate dialogic communication with stakeholders. Furthermore, company size positively affected the propensity of dialogic communication. This study is among the first to theorize about the relationship between dialogic theory and CSP, and it introduces important contingencies that influence digital dialogic communication. Implications for the ongoing scholarly conversation on dialogic theory are discussed.

摘要

这项研究旨在增进我们对对话交流与企业社会绩效（CSP）之间隐性关系的理解。该研究建立并测试了一个理论模型，该模型将对话理论框架与管理中的CSP概念概念性地联系在一起。该研究使用KLD CSP数据集构建了S＆P 500石化公司（N = 106）具有四个级别的企业环境责任绩效（绿色，灰色，有毒和中性）。这些发现提供了经验证据，表明绿色公司更有可能促进与利益相关者的对话交流。此外，公司规模对对话交流的倾向产生了积极影响。这项研究是最早对对话理论与CSP之间的关系进行理论化的研究之一，它介绍了影响数字对话交流的重要偶然性。讨论了正在进行的对话理论学术对话的意义。