Abstract

Underprivileged urban communities often have less parks than wealthier communities. Even when new parks are built and are physically accessible to such communities, park design and programming is often undertaken without community input and may result in psychologically inaccessible parks. To address this problem, the California Department of Parks and Recreation piloted a community outreach intervention in a newly created Los Angeles park. It employed the promotores model, which uses community members as outreach ambassadors. Using participant observations, interviews, and a survey, we evaluated the intervention’s success in recruiting and training promotores, organizing community outreach, and making the park more accessible to underprivileged communities. We found that the promotores helped increase community involvement in park programming, thus enhancing procedural justice, and also helped enhance park use by previously underrepresented groups. We conclude with recommendations about how the promotores model can be improved and used more effectively in park planning.

摘要

贫困的城市社区通常比富裕的社区拥有更少的公园。即使新公园建成并且这些社区在物理上可以进入，公园的设计和规划也经常在没有社区参与的情况下进行，并且可能导致公园在心理上无法进入。为解决这个问题，加州公园和娱乐部在新建的洛杉矶公园试行了社区外展干预。它采用了 promotores 模型，该模型使用社区成员作为外展大使。通过参与者观察、访谈和调查，我们评估了干预在招募和培训宣传员、组织社区外展以及使贫困社区更容易进入公园方面的成功。我们发现促销员有助于增加社区对公园规划的参与度，从而加强程序公正，也有助于加强以前代表性不足的群体对公园的使用。最后，我们提出了关于如何在公园规划中改进和更有效地使用 promotores 模型的建议。