ABSTRACT

Music festivals are one of the most popular forms of entertainment today, especially super-sized festivals, hosts of the biggest performers in international music charts, with thousands of fans, where the sound combined with spectacular visual effects and impressive settings create a unique sensorial experience. Untold Festival, the most promising event of this type in Eastern Europe, now at the 4^th edition, was started in Cluj-Napoca, in 2015, as a project partially supported by the local authorities and it has been then developed through private financing and sponsorship. Untold promotes Transylvania’s mythological heritage, Romanian culture and traditions driving tourism and economic development in the region. The present paper aims to show the contribution of the festival in the placemaking of Cluj-Napoca and its surrounding area. The festival has an important

摘要

音乐节是当今最受欢迎的娱乐形式之一，尤其是超大型音乐节，是国际音乐排行榜上表现最好的音乐节，拥有成千上万的歌迷，声音与壮观的视觉效果和令人印象深刻的设置相结合，创造了独特的感官体验。不为人知的节日，这是东欧此类活动中最有前途的活动，现在已是^第四届该版本于2015年在克卢日-纳波卡（Cluj-Napoca）启动，该项目得到了地方政府的部分支持，然后通过私人融资和赞助进行了开发。Untold宣传特兰西瓦尼亚的神话传说，罗马尼亚文化和传统，推动该地区的旅游业和经济发展。本文旨在展示该节日在克卢日-纳波卡（Cluj-Napoca）及其周边地区的场所营造中的贡献。这个节日有一个重要的