In this article, we apply discourse analysis to the European Commission's Communications on reforms of the European Union's Common agricultural policy (CAP). The results of the historical discourse analysis of the European Commission’s strategy documents in the form of Communications on the CAP from 1991 to 2017 showed that the discourse was a hybrid, modified according to the specific political economic context and the European Commission’s need to justify the CAP reforms. In the first two Communications of 1991 and 1997, the neomercantilist and neoliberal discourses dominated to justify the reduction of market price support. In the Communications of the 2000s the neoliberal and multifunctionality discourse dominated to justify further CAP reforms based on decoupling and liberalisation of support. In the last Communication from 2017 the multifunctionality discourse in populist form prevailed to find the new societal argumentation for maintaining the policy.

中文翻译：

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高贵或酸酒：欧盟委员会关于主要CAP改革的竞争性论述

在本文中，我们将话语分析应用于欧盟委员会关于欧盟共同农业政策（CAP）改革的来文中。1991年至2017年以CAP通讯形式对欧盟委员会战略文件进行历史话语分析的结果表明，该话语是混合的，根据特定的政治经济背景和欧盟委员会为CAP辩护的需要进行了修改改革。在1991年和1997年的前两次交流中，新商业主义者和新自由主义的言论占主导地位，以证明降低了市场价格支持。在2000年代的交流中，新自由主义和多功能性话语占主导地位，以证明基于脱钩和支持自由化的进一步CAP改革是合理的。