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The Effect of Services and Facilities on Seniors’ Visitation Experiences in Seoraksan National Park, Korea
Asian Women ( IF 0.4 ) Pub Date : 2016-09-30 , DOI: 10.14431/aw.2016.09.32.3.1
Michael A. Schuett , Juhee Lee , Yunseon Choe , Kyuwon Sim

This study examined visitor use of Seoraksan National Park in Korea by seniors. The objectives were to analyze the effects of services and facilities on satisfaction and behavioral intention (to revisit and recommend to others) and explore gender differences. This study was conducted onsite in 2014 and data were collected from seniors (> 60 years old). The study variables included travel behavior, visitation experiences, service and facility preferences, and socio-economic characteristics. Study results (N=186) showed 50% male and 50% female respondents, visitors came mostly with family or friends; stayed at the park less than 24 hours, and visited 1–2 times a year. The major purposes of their visits were hiking, sightseeing, and health. Results showed that visitors are mostly satisfied with their national park experience and significant predictors of satisfaction included: size of the parking lot, well-maintained trails, and convenient rest areas; intention to recommend the park to others and intention to revisit were predicted by trails. Gender differences were found on five variables: trail, hiking information center, visitor center, camping site, and shelter, with female satisfaction scores lower on each of these items. This research contributes to a better understanding of senior national park visitor preferences and provides needed information so park managers can improve services and facilities and meet the future needs for a growing and active population of seniors in Korea. Future research should examine a more representative sample of seniors at Korean national parks and assess the benefits of time spent in the natural environment.

中文翻译:

服务和设施对韩国雪岳山国立公园老年人参观体验的影响

这项研究检查了老年人对韩国雪岳山国立公园游客的使用情况。目的是分析服务和设施对满意度和行为意图的影响(重新审视并向他人推荐),并探讨性别差异。这项研究于2014年在现场进行,数据来自60岁以上的老年人。研究变量包括旅行行为,访问经历,服务和设施偏好以及社会经济特征。研究结果(N = 186)显示,男性和女性的回覆者分别为50%和50%。在公园不到24小时就住了,一年要拜访1-2次。他们访问的主要目的是远足,观光和保健。结果表明,游客对他们的国家公园经历大多感到满意,并且对满意度的重要预测指标包括:停车场的大小,维护良好的步道和便利的休息区;小径预测了向他人推荐公园的意愿和重游的意图。在五个变量上发现了性别差异:步道,远足信息中心,游客中心,露营地和住所,其中每个项目的女性满意度得分都较低。这项研究有助于更好地了解国家公园游客的偏好,并提供必要的信息,以便公园管理者可以改善服务和设施,并满足韩国不断增长的活跃老年人群体的未来需求。
更新日期:2016-09-30
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