How a social norm emerges has been studied extensively. However, how a norm collapses has rarely been addressed in the literature. In this article, extending the theories of norm emergence by Coleman and Axelrod, I propose a theory of norm collapse. This theory specifies one micro mechanism and macro–micro–macro process through which a norm likely decays and eventually collapses. Then, as a test, I use computer simulation to simulate the process of the norm emergence and collapse. The result of the computer simulation demonstrates that the proposed theory has internal logical consistency. Finally, I conclude by discussing some implication of this research.

中文翻译：

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规范崩溃理论

社会规范如何出现已被广泛研究。然而，规范如何崩溃在文献中很少被提及。在这篇文章中，我扩展了 Coleman 和 Axelrod 的规范涌现理论，提出了规范崩溃理论。该理论指定了一种微观机制和宏观-微观-宏观过程，通过该过程，规范可能会衰败并最终崩溃。然后，作为测试，我使用计算机模拟来模拟规范出现和崩溃的过程。计算机仿真结果表明，该理论具有内在的逻辑一致性。最后，我通过讨论这项研究的一些含义来结束。