Abstract Across two studies, we examined how the reaction of a woman who was targeted by potentially disparaging sexist jokes by a male joke-teller affected men’s and women’s perceptions of the jokes, the woman who was told the jokes, and the male joke-teller. Participants viewed videos in which a man told sexist jokes to a woman who responded with amusement, offense, ambiguity, or nonverbal disapproval. We found that the woman’s reaction to the sexist humor affected the perceptions of both the male joke-teller and the woman. Our results suggest that expressing nonverbal disapproval may be an effective way to produce negative perceptions of a man telling sexist jokes (Study 1) and may increase positive perceptions of a woman who confronts them (Study 2). Further, expressing verbal offense may be an increasingly acceptable way of confronting sexist jokes, perhaps due to recent cultural shifts in perceptions of confronting sexism more generally (Study 2). Our findings offer reason to be optimistic about changing norms with regard to confronting sexist humor.

中文翻译：

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不要一笑置之：女性对男性使用性别歧视幽默的反应的性别差异

摘要 在两项研究中，我们研究了一名女性的反应如何影响男性和女性对笑话、被告知笑话的女性和男性笑话者对笑话的看法。 . 参与者观看了视频，其中一个男人向一个女人讲性别歧视的笑话，而女人则以娱乐、冒犯、模棱两可或非语言不赞成的方式回应。我们发现女性对性别歧视幽默的反应影响了男性笑话讲述者和女性的看法。我们的研究结果表明，表达非语言不赞成可能是一种有效的方式，可以产生对讲性别歧视笑话的男人的负面看法（研究 1），并可能增加对与他们对峙的女性的正面看法（研究 2）。更多，表达口头冒犯可能是一种越来越可接受的面对性别歧视笑话的方式，这可能是由于最近在更普遍地面对性别歧视的观念上发生了文化转变（研究 2）。我们的发现提供了对改变与性别歧视幽默相关的规范持乐观态度的理由。