YouTube is one of the most prevalent social media sites across the globe. However, there is a lack of research on factors influencing educational use of YouTube. This study examines high school students’ educational use of YouTube with unified theory of acceptance and use of technology (UTAUT). Using structural equation modeling, the proposed model is tested. Results demonstrate that performance expectancy and social influence are the significant predictors of behavioral intention to use YouTube. Furthermore, behavioral intention is the significant predictor of actual usage. The results suggest that students intend to use YouTube for improving their academic performance. Social influence also contributes to their intention. Based on previous literature, the results are discussed.

中文翻译：

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探索高中生对YouTube的教育用途

YouTube是全球最流行的社交媒体网站之一。但是，缺乏关于影响YouTube教育使用的因素的研究。本研究使用统一的接受和技术使用理论（UTAUT）来检查高中生对YouTube的教育使用。使用结构方程建模，对提出的模型进行了测试。结果表明，预期效果和社会影响力是使用YouTube的行为意图的重要预测因素。此外，行为意图是实际使用的重要预测指标。结果表明，学生打算使用YouTube来改善他们的学习成绩。社会影响力也有助于他们的意图。根据以前的文献，对结果进行了讨论。