How consumers decide to consume sport is a complex choice. Broadcast options have widened through new channels and content options while live attendance has improved through enhanced stadium qualit...

中文翻译：

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体育消费者中的渠道偏好：分析媒体主导的消费者

消费者如何决定消费体育运动是一个复杂的选择。广播选项通过新的频道和内容选项得到了扩展，而现场出勤率则通过提高体育场质量而得到了改善。