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Beyond panic buying: consumption displacement and COVID-19
Journal of Service Management ( IF 10.6 ) Pub Date : 2020-07-31 , DOI: 10.1108/josm-05-2020-0151
Michael C. Hall , Girish Prayag , Peter Fieger , David Dyason

Purpose: This study evaluates consumption displacement, the shift in consumption that occurs when consumers experience a change in the availability of goods, services and amenities to which they are accustomed as the result of an external event, and which is characterised by the points in space and time where consumption occurs and by the movements to, from, and between those points, that is occurring as a result of the effects of COVID-19 on the services sector in the Canterbury region of New Zealand. Design/methodology/approach: Based on consumer spending data, the authors identify patterns of consumption displacement for the hospitality and retail sectors as defined by ANZSIC. We answer where, when, how, what and why consumption displacement happens. Findings: The findings provide evidence of spatial and temporal displacement of consumption based on consumer spending patterns. Evidence of increased spending in some consumption categories confirms stockpiling behaviours. The hospitality sector experiences a sharp decline in consumer spending over lockdown. Originality/value: Given the lack of studies analysing the impacts of crises and disasters on the services sector and consumption displacement, this study provides evidence of different forms of consumption displacement related to COVID-19.

中文翻译:

超越恐慌性购买:消费替代和COVID-19

目的:本研究评估了消费转移,即当消费者由于外部事件而习惯于他们所习惯的商品,服务和便利设施的可用性发生变化时所发生的消费变化,其特征在于空间上的点消费发生的时间和时间,以及由于COVID-19对新西兰坎特伯雷地区的服务部门的影响而导致的往返地点之间的移动。设计/方法/方法:基于消费者支出数据,作者确定了ANZSIC定义的酒店和零售行业的消费替代模式。我们回答消费流失发生的地点,时间,方式,原因和原因。发现:这些发现提供了基于消费者支出模式的消费时空位移的证据。在某些消费类别中支出增加的证据证实了库存行为。由于锁定,酒店业的消费者支出急剧下降。原创性/价值:鉴于缺乏分析危机和灾难对服务业和消费流失的影响的研究,本研究提供了与COVID-19相关的不同形式的消费流失的证据。
更新日期:2020-07-31
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