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What is the employment potential of a lean platform? The case of Dutch self-employed service professionals
International Journal of Manpower ( IF 4.6 ) Pub Date : 2020-05-27 , DOI: 10.1108/ijm-01-2019-0037
Paul Jonker-Hoffrén

The purpose of this article is to study what platform-related user factors influence the employment potential of a lean platform for self-employed professionals.,The article employs the system data of a Dutch platform firm, which include consumers looking for painters (N = 17,224) and self-employed painters (N = 1,752) who pursue client acquisition by submitting proposals (N = 101,974). This data is analysed using non-parametric tests.,Study of this platform shows that the platform functions as a channel of acquisition for self-employed professionals. This lean platform enables matching of information of supply and demand, thereby facilitating processes of acquisition. The number of competitors, distance to a potential job and non-standard proposals are statistically significant factors that influence whether a consumer is interested in a proposal. Effect sizes are very small.,This platform is a two-way market for information about service jobs, which excludes a price setting mechanism. The findings of this study cannot be generalized to other forms of platforms.,The market for service professionals is very local; therefore, the platform firm may alter the algorithm to accommodate this. Self-employed professionals should approach using the platform in the same way as normal forms of acquisition.,This particular type of two-sided market is an extension of regular forms of acquisition by creating “weak ties” through the platform.,The article uses a unique data set to study the impact and limitations of digitalization of the (labour) market for service professionals.

中文翻译:

精益平台的就业潜力是什么?荷兰自雇服务专业人员案

本文的目的是研究哪些平台相关的用户因素会影响精简平台对自雇专业人员的就业潜力。本文使用了荷兰平台公司的系统数据,其中包括寻找油漆工的消费者(N = 17224人)和自雇画家(N = 1752),他们通过提交提案来争取客户(N = 101,974)。使用非参数测试对该数据进行了分析。对该平台的研究表明,该平台用作自雇专业人员的获取渠道。这个精益平台使供需信息匹配,从而简化了获取过程。竞争者的数量,离潜在工作的距离以及不标准的建议书是影响消费者是否对建议书感兴趣的统计上重要的因素。效果大小非常小。该平台是一个双向市场,可提供有关服务工作的信息,其中不包括价格确定机制。本研究的结果不能推广到其他形式的平台。服务专业人员的市场非常本地化;因此,平台公司可以更改算法以适应此情况。自雇职业人士应以与正常收购形式相同的方式使用该平台。这种特定类型的两面市场是通过通过在平台上建立“弱联系”来扩展常规收购形式的方法。一个独特的数据集,用于研究(劳动力)市场数字化对服务专业人员的影响和局限性。其中不包括价格设定机制。本研究的结果不能推广到其他形式的平台。服务专业人员的市场非常本地化;因此,平台公司可以更改算法以适应此情况。自雇职业人士应以与正常收购形式相同的方式使用该平台。这种特定类型的两面市场是通过通过在平台上建立“弱联系”来扩展常规收购形式的方法。一个独特的数据集,用于研究(劳动力)市场数字化对服务专业人员的影响和局限性。其中不包括价格设定机制。该研究的结果不能推广到其他形式的平台。服务专业人员的市场非常本地化;因此,平台公司可以更改算法以适应此情况。自雇职业人士应以与正常收购形式相同的方式使用该平台。这种特定类型的两面市场是通过通过在平台上建立“弱联系”来扩展常规收购形式的方法。一个独特的数据集,用于研究(劳动力)市场数字化对服务专业人员的影响和局限性。
更新日期:2020-05-27
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