Many nonprofit organizations rely on donations to fund their programs, and a robust literature predicts donations in large-scale quantitative studies. The focus, however, is almost exclusively on the financial characteristics of the organizations, leaving the social context underexplored. In this article, we theorize how ecological context, organizational identity, and social network ties can shape donations. We use the new Internal Revenue Service (IRS) release of e-filed nonprofit reporting forms to consider 95,518 501(c)3 nonprofits around 2015. Using lagged regression models, we find that organizations within a more favorable ecological context, those that use appeals to religion, and organizations with more volunteers report more donations. Furthermore, stressing affiliation with a geographic location is associated with more donations only under certain ecological conditions. The article concludes with a discussion of the implications of these results for nonprofit organizations and social theories regarding what influences donations to organizations.

中文翻译：

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社会捐赠


许多非营利组织依靠捐款来资助他们的项目，并且大量文献预测了大规模定量研究中的捐款。然而，焦点几乎完全集中在组织的财务特征上，而没有充分探索社会背景。在本文中，我们对生态环境、组织身份和社交网络联系如何影响捐赠进行了理论分析。我们使用国税局 (IRS) 新发布的电子提交非营利组织报告表格来考虑 2015 年左右的 95,518 501(c)3 非营利组织。使用滞后回归模型，我们发现处于更有利生态环境中的组织，那些使用诉求的组织宗教，志愿者越多的组织报告的捐款就越多。此外，强调与地理位置的联系仅在某些生态条件下才会与更多捐赠相关。文章最后讨论了这些结果对非营利组织的影响以及有关影响组织捐赠的社会理论。