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The Persianization of English in multilingual Tehran
World Englishes ( IF 0.8 ) Pub Date : 2020-12-11 , DOI: 10.1111/weng.12525
Neda Sahranavard 1 , Jerry Won Lee 2
Affiliation  

This article examines the uses of English in the multilingual cityscape of Tehran, the capital city of Iran. Drawing from photographic data of 400 publicly visible signs in Tehran, this study aims to understand the various ways in which English, as both a linguistic and cultural resource, operates in tandem with emergent Iranian cultural practices in the context of globalization, especially in relation to the centrality of Persianness to contemporary Iranian national identity. The article, in addition to offering a sociolinguistic history and contemporary portrait of English in Iran, demonstrates how English is used not only to index Western cultural influences and ideals but also how English is relocalized in accordance with the local communicative needs of contemporary Iranians in Tehran. We refer to this phenomenon as the Persianization of English, in which English operates in a discursive field delinked from its indexes to Western culture.

中文翻译:

多语种德黑兰的英语波斯化

本文探讨了英语在伊朗首都德黑兰多语言城市景观中的使用。本研究利用德黑兰 400 个公共可见标志的照片数据,旨在了解英语作为一种语言和文化资源,在全球化背景下与新兴的伊朗文化实践相结合的各种方式,特别是在与波斯性在当代伊朗民族认同中的中心地位。这篇文章除了提供伊朗的社会语言学历史和当代英语肖像外,还展示了英语如何不仅用于索引西方文化影响和理想,而且还展示了英语如何根据当代伊朗人在德黑兰的当地交流需求进行重新本地化.
更新日期:2020-12-11
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