Taking Donald Trump’s and Jeremy Corbyn’s use of Twitter as paradigmatic case studies, this article demonstrates that the charismatic leader features as a distinct mode of the performativity of populism. Particularly, the leader is performed as a persona, such as Trump’s ‘defiant’ and Corbyn’s ‘ordinary’ persona, which authentically embodies the mission to save the people from their own enemies, in this case, the mission of national palingenesis (#MAGA and #DrainTheSwamp) and moral vindication (#ForTheMany), respectively. Central to charismatic performances is an affective dynamic which both renders the claim to authenticity convincing and allow for ‘the people’ to be enacted as a concrete political subject. It does so, however, not in an ahistorical and presupposition-less manner, as some post-ideological approaches to performativity imply, but through discursively patterned emotions with profound ideological ramifications. Therefore, populism is better understood as a performative ideology which deserves our close analytical attention if we are to understand its progressive-democratic or reactionary-undemocratic potential.

中文翻译：

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表演和意识形态的民粹主义：推特上有魅力的领导者的案例

本文以唐纳德·特朗普和杰里米·科尔宾对 Twitter 的使用作为范式案例研究，证明了魅力型领导者是民粹主义表现形式的一种独特模式。尤其是，领导者作为一个角色来表现，比如特朗普的“挑衅”和科尔宾的“普通”角色，真正体现了从敌人手中拯救人民的使命，在这种情况下，国家palingenesis的使命（#MAGA和#DrainTheSwamp）和道德辩护（#ForTheMany），分别。魅力表演的核心是一种情感动力，它既使对真实性的要求令人信服，又允许将“人民”作为具体的政治主体来制定。然而，它并不是以一种非历史性和无预设的方式这样做，正如一些后意识形态的述行方法所暗示的那样，而是通过具有深远意识形态影响的散漫模式化的情感。因此，如果我们要理解其进步民主或反动非民主潜力，民粹主义最好被理解为一种表演意识形态，值得我们密切分析关注。