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The imprinting effect of initial conditions on the configuration of dual distribution in franchising companies
Journal of Innovation & Knowledge ( IF 15.6 ) Pub Date : 2019-10-14 , DOI: 10.1016/j.jik.2019.08.005
Youngeun Chu , Woojin Yoon

This study aims to conceptualize how the initial conditions of firms at the start of franchising affect the equilibrium level of franchising. Based on the study of dual distribution, we suggest testable propositions.

The equilibrium proportion of franchised units in a chain might depend on the initial and current system size, the initial capital, and the degree of geographical dispersion. Also is proposed the moderating effect of age between the equilibrium proportion of franchised units in a chain and the initial system size, the initial capital and the degree of geographical dispersion.



中文翻译:

初始条件对特许公司双重分销配置的影响

本研究旨在概念化特许开始之初公司的初始条件如何影响特许的均衡水平。根据对偶分布的研究,我们提出了可检验的命题。

链中特许单位的均衡比例可能取决于初始和当前系统的大小,初始资本以及地域分散程度。还提出了年龄在链中特许单位的均衡比例与初始系统规模,初始资本和地理分散程度之间的调节作用。

更新日期:2019-10-14
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