ABSTRACT

When and for whom does it pay to make high-quality products? In this paper, I address this question through the lens of Harrison White’s socioeconomic models of production. The socioeconomic models relate economist incentives of cost-efficiency to sociological insights into the construction of quality on markets. Differences in firm size and quality sustain distinct market niches whose appeal to producers vary. The ordering of niches by quality and associated implications for profitability establish the incentive structure of the market. As illustration, I trace the evolution of the Californian wine industry from its nadir under prohibition to today. The account motivates a productive reading of the socio-economic models that tempers their analytical focus and broadens their scope of application.

摘要

何时以及为谁支付制造高质量产品的费用？在本文中，我通过哈里森怀特的社会经济生产模型来解决这个问题。社会经济模型将经济学家对成本效率的激励与对市场质量建设的社会学见解联系起来。公司规模和质量的差异维持了不同的市场利基，其对生产者的吸引力各不相同。按质量排序利基市场和对盈利能力的相关影响建立了市场的激励结构。作为说明，我追溯了加州葡萄酒行业从被禁止的最低点到今天的演变。该帐户激发了对社会经济模型的富有成效的阅读这缓和了他们的分析重点并扩大了他们的应用范围。