This study analyzes the effects of differences in survey frequency and medium on microenterprise survey data. A sample of enterprises were randomly assigned to monthly in-person, weekly in-person, or weekly phone surveys for a 12-week panel. The results show few differences across the groups in measured means, distributions, and deviations of measured data from an objective data-quality standard provided by Benford’s Law. However, phone interviews generated higher within-enterprise variation through time in several variables and may be more sensitive to social desirability bias. Higher-frequency interviews did not lead to persistent changes in reporting or increase permanent attrition from the panel but did increase the share of missed interviews. These findings show that collecting high-frequency survey data by phone does not substantially affect data quality. However, researchers who are particularly interested in within-enterprise dynamics should exercise caution when choosing survey medium.

中文翻译：

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也许给我打电话：微型企业调查中频率和媒介效应的实验证据

本研究分析了调查频率和媒介差异对微型企业调查数据的影响。将一个企业样本随机分配到每月一次的面对面，每周一次的面对面或每周的电话调查中，为期12周。结果显示，各组之间在测量均值，分布和测量数据与本福德法则所提供的客观数据质量标准的偏差方面几乎没有差异。但是，电话采访会随着时间的推移在多个变量中产生更高的企业内部变异，并且可能对社会期望偏差更加敏感。较高频率的采访不会导致报告的持续变化或增加专家组的长期减员，但确实增加了错过的采访的比例。这些发现表明，通过电话收集高频调查数据基本上不会影响数据质量。但是，对企业内部动态特别感兴趣的研究人员在选择调查媒介时应谨慎行事。