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Revenue management for make-to-order manufacturing systems with a real-life application
The Engineering Economist ( IF 1.0 ) Pub Date : 2019-03-01 , DOI: 10.1080/0013791x.2019.1571145
Adil Baykasoğlu 1 , Kemal Subulan 1 , Hülya Güçdemir 1 , Nurhan Dudaklı 1 , Derya Eren Akyol 1
Affiliation  

Abstract Due to successful applications of revenue management in the airline industry, in recent years, there has been a growing interest to adopt revenue management in make-to-order (MTO) manufacturing systems. Several interrelated decision problems such as order acceptance/rejection, short-term capacity planning, due date assignment, and order scheduling need to be studied simultaneously in order to manage revenues effectively in MTO manufacturing systems. Both the producer’s and customer’s requirements need to be taken into account through some negotiation mechanisms that are sensitive to the service-level reputation of the manufacturing companies. In this article, we propose a new dynamic bid price–based revenue management model that considers all of the aforementioned decision problems simultaneously. A simulation optimization approach is utilized in order to determine the best possible values of control parameters for bid price, due date assignment, and price increment/reduction mechanisms. The performance of the proposed integrated revenue management model is tested on both a hypothetical example and a real problem of a bridal gown company. The computational results show that the proposed model provides significant improvements in total revenue compared to other static and dynamic bid price policies.

中文翻译:

具有实际应用程序的按订单生产系统的收入管理

摘要 由于收益管理在航空业中的成功应用,近年来,在按订单生产 (MTO) 制造系统中采用收益管理的兴趣越来越大。为了在 MTO 制造系统中有效管理收入,需要同时研究几个相互关联的决策问题,例如订单接受/拒绝、短期产能规划、到期日分配和订单调度。需要通过一些对制造公司的服务水平声誉敏感的谈判机制来考虑生产者和客户的要求。在本文中,我们提出了一种新的基于动态投标价格的收入管理模型,该模型同时考虑了上述所有决策问题。使用模拟优化方法来确定投标价格、到期日分配和价格增加/减少机制的控制参数的最佳可能值。提议的综合收益管理模型的性能在假设示例和婚纱公司的实际问题上进行了测试。计算结果表明,与其他静态和动态投标价格政策相比,所提出的模型显着提高了总收入。
更新日期:2019-03-01
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