Abstract Traditional warranty analysis focuses on the reliability of a product and offers warranty designs that compensate a consumer if the item fails. We introduce the concept of a performance-based warranty (PBW) that guarantees that a product will operate at or above some baseline level of performance, such as a minimum energy efficiency for an appliance. We illustrate how consumer behavior can change in the presence of a PBW and define the parameters for which a manufacturer may increase revenue. Finally, we present an algorithm to solve for the optimal PBW design given a consumer’s belief about the expected performance of the product.

中文翻译：

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使用基于性能的保修来影响消费者的购买决策

摘要 传统的保修分析侧重于产品的可靠性，并提供保修设计以在产品出现故障时补偿消费者。我们引入了基于性能的保修 (PBW) 的概念，以保证产品将运行在或高于某个基准性能水平，例如设备的最低能效。我们说明了消费者行为如何在 PBW 存在的情况下发生变化，并定义制造商可能增加收入的参数。最后，我们提出了一种算法，用于在消费者对产品预期性能的信念的情况下求解最佳 PBW 设计。