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Positive Deviance Case Selection as a Method for Organizational Communication: A Rationale, How-to, and Illustration
Management Communication Quarterly ( IF 1.9 ) Pub Date : 2019-12-30 , DOI: 10.1177/0893318919897060
Ryan S. Bisel 1 , Pavitra Kavya 1 , Sarah J. Tracy 2
Affiliation  

Case study remains a foundation of past and present organizational communication scholarship. In this article, we show the value of supplementing traditional case-selection methods with positive deviance case selection (PDCS). PDCS is about identifying and investigating individuals, teams, and organizations whose communication is intentional, nonnormative, and honorable. PDCS supports the creation of analytic generalizations and transferable concepts that can be recommended or imitated to bolster communicative excellence and thriving in the workplace. The article explores the benefits of and techniques for PDCS and illustrates the unique strengths of PDCS with two recent examples in the organizational communication literature. Implications for method, theory building, and practice are discussed throughout the article.

中文翻译:

正偏差案例选择作为组织沟通的一种方法:基本原理、方法和说明

案例研究仍然是过去和现在组织传播奖学金的基础。在本文中,我们展示了用正偏差案例选择 (PDCS) 补充传统案例选择方法的价值。PDCS 是关于识别和调查个人、团队和组织,其交流是有意的、非规范的和光荣的。PDCS 支持创建分析概括和可转移的概念,这些概念可以被推荐或模仿,以支持卓越的沟通和在工作场所的蓬勃发展。本文探讨了 PDCS 的好处和技术,并通过组织传播文献中的两个最近的例子说明了 PDCS 的独特优势。整篇文章都讨论了对方法、理论构建和实践的影响。
更新日期:2019-12-30
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