Despite the global alarm caused by accelerating climate change, hydrocarbon companies are exploring and opening up new oil and gas fields all over the world, including the Arctic. With increasing attention on the Arctic, companies address the growing global environmental pressure in their public marketing in various ways. This article examines the webpages of Norwegian Equinor and Russian Gazprom & Gazprom Neft. Building on feminist discussions, I analyse the different justification strategies these fossil fuel companies working in the Arctic utilise in order to support their ongoing operations. This article concludes that in order to justify their operations in the Arctic, the Norwegian and Russian companies emphasise values based on discourses that have historically and culturally been associated with masculine practices, such as the control of nature enabled by technology. These justifications are thus reinforcing the narrative of the Arctic as a territory to be conquered and mastered. Even though the companies operate in different sociopolitical contexts, the grounds of justification are rather similar. Their biggest differences occur in their visual presentations of gender, which I argue is part of the justification. Approaching the fossil fuel industry from a feminist perspective allows questioning the dominant conceptualisations, which the justifications of Arctic hydrocarbon companies are based on.

中文翻译：

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为未来而钻探：北极化石燃料行业的性别理由

尽管气候变化加速引起了全球警觉，但碳氢化合物公司仍在世界各地探索和开辟新的油气田，包括北极。随着对北极的日益关注，公司以各种方式在公共营销中应对日益增长的全球环境压力。本文检查了挪威 Equinor 和俄罗斯 Gazprom & Gazprom Neft 的网页。在女权主义讨论的基础上，我分析了这些在北极工作的化石燃料公司为支持其持续运营而使用的不同理由策略。这篇文章的结论是，为了证明他们在北极开展业务的合理性，挪威和俄罗斯公司强调基于在历史和文化上与男性实践相关的话语的价值观，例如通过技术实现对自然的控制。因此，这些理由强化了北极作为一个有待征服和掌握的领土的叙述。尽管这些公司在不同的社会政治背景下运营，但正当理由却相当相似。他们最大的不同在于他们对性别的视觉呈现，我认为这是理由的一部分。从女权主义的角度看待化石燃料行业可以质疑占主导地位的概念化，而北极碳氢化合物公司的正当性正是基于这些概念化的。正当理由相当相似。他们最大的不同在于他们对性别的视觉呈现，我认为这是理由的一部分。从女权主义的角度看待化石燃料行业可以质疑占主导地位的概念化，而北极碳氢化合物公司的正当性正是基于这些概念化的。正当理由相当相似。他们最大的不同在于他们对性别的视觉呈现，我认为这是理由的一部分。从女权主义的角度看待化石燃料行业可以质疑占主导地位的概念化，而北极碳氢化合物公司的正当性正是基于这些概念化的。