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Key drivers endorsing CSR: a transition from economic to holistic approach
Asian Journal of Business Ethics ( IF 1.9 ) Pub Date : 2016-05-09 , DOI: 10.1007/s13520-016-0062-6
Anupam Sharma

The present study analyzes the key drivers facilitating corporate social responsibility (CSR) practices in large-scale organizations of North-West region of India. Further research is using Carroll’s (Business Horizons, 34, 39–48, 1991) model of CSR responsibility as a basis to develop a strategic framework that demonstrates transition from economic to holistic approach. Carroll’s CSR model focuses on four aspects: economic, legal, ethical, and philanthropic responsibilities. This research has been taken to understand whether there is a transition in Indian large-scale organizations from its primary focus on economic responsibilities (profit maximization) to legal, ethical, and philanthropic responsibilities to adopt holistic approach. Results are indicative of the fact that Indian economy has given considerable importance to social responsibility practices, and clear transition can be observed from economic to holistic approach.

中文翻译:

支持企业社会责任的主要驱动力:从经济方式到整体方式的转变

本研究分析了在印度西北地区的大型组织中促进企业社会责任(CSR)实践的关键驱动力。进一步的研究以卡洛尔(Business Horizo​​ns,34,39-48,1991)的CSR责任模型为基础,建立了战略框架,以证明从经济到整体的转变。卡洛尔的企业社会责任模型侧重于四个方面:经济,法律,道德和慈善责任。进行这项研究是为了了解印度大型组织是否已从其最初侧重于经济责任(利润最大化)转变为采用整体方法的法律,道德和慈善责任。
更新日期:2016-05-09
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