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Qualitative analysis of virtual reality adoption by tourism operators in low-density regions
IET Software ( IF 1.6 ) Pub Date : 2020-12-03 , DOI: 10.1049/iet-sen.2019.0038
José Martins , Ramiro Gonçalves , Manuel Au-Yong-Oliveira , Fernando Moreira , Frederico Branco

Virtual reality technologies have grown in complexity and functionality, increasing their relevance in various sectors of activity. Applying these innovations to tourism is advantageous for the organisations, the tourists and even the territories. They can provide multisensory immersivity, simulate actions and movements in real-time, enriching reality using interactive virtual objects. Thus, captivating visitors and showing territories from richer and livelier perspectives. This study describes a review of the adoption of virtual reality technology at the organisational level. In order to adapt the literature review to the tourism topic, the process of analysis of the literature was carried out with a constant concern to analyse research that studied the topic. Assuming the need to further develop the work done and to obtain a confirmation on the contribution resulting from the bibliographic review, a focus group was developed, which allowed several specialists to discuss collaboratively and interactively the research project topics without having to be in face-to-face contact. The results of this study allow not only to acknowledge the relevance of virtual reality for tourism but also to understand how the existing literature and experts are aligned with the identification of opportunities for disruptive development of solutions that trigger tourism destinations and organisational development.

中文翻译:

低密度地区旅游运营商对虚拟现实的采用的定性分析

虚拟现实技术的复杂性和功能性不断增长,在各种活动领域中的实用性也在不断提高。将这些创新应用于旅游业对组织,游客甚至领地都是有利的。它们可以提供多感官身临其境的感觉,实时模拟动作和运动,并使用交互式虚拟对象丰富现实。因此,从更丰富,更生动的角度吸引游客并展示领土。这项研究描述了在组织级别对虚拟现实技术的采用的回顾。为了使文献综述适应旅游主题,人们一直在进行文献分析的过程,以分析研究该主题的研究。假设有必要进一步开展工作并确认书目审查的贡献,便成立了一个焦点小组,该小组允许数名专家在面对面的情况下进行协作和互动式讨论研究项目主题面接触。这项研究的结果不仅使人们认识到虚拟现实与旅游业的相关性,而且还了解了现有的文献和专家如何与确定破坏性开发解决方案的机会相契合,从而触发了旅游目的地和组织发展。这样一来,几位专家就可以不必通过面对面的交流就研究项目的主题进行协作和互动地讨论。这项研究的结果不仅使人们认识到虚拟现实与旅游业的相关性,而且还了解了现有的文献和专家如何与确定破坏性开发解决方案的机会相契合,从而触发了旅游目的地和组织发展。这样一来,几位专家就可以不必通过面对面的交流就研究项目的主题进行协作和互动地讨论。这项研究的结果不仅使人们认识到虚拟现实与旅游业的相关性,而且还了解了现有的文献和专家如何与确定破坏性开发解决方案的机会相契合,从而触发了旅游目的地和组织发展。
更新日期:2020-12-04
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