Abstract Technological development towards increased visual quality and accessibility has made photorealistic 3D geovisualizations an interesting tool for communication in urban planning. Particularly the ability to support perception is important in assessing 3D geovisualizations’ effectiveness for communication. We applied both the concept of sense of presence, i.e. effectiveness of the medium, and sense of place, i.e. meanings and affordances, in a user study conducted through a web-based 3D geovisualization. The study addressed a shopping mall in Helsinki, Finland. We collected a sample of adolescent respondents (n = 122), both familiar and unfamiliar with the geovisualized place in question. Adolescents responded to a survey addressing their perceptions of the mall after the virtual visit. The results indicate that prior familiarity with the place affects the results with the sense of presence, sense of place and preferred urban planning outcome. Familiar respondents were more likely to prefer preservation of the mall. The results show how sense of presence and sense of place work in interplay in the perception of a photorealistic 3D geovisualization. Perception is not only dependent on the realism the 3D geovisualization is able to transmit but also on the individual knowledge and experiences of the audience. According to the results, 3D geovisualizations are best used as supportive tools in communication for urban planning and secondary to a real visit.

中文翻译：

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感知城市规划中交流的 3D 地理可视化时的存在感和地方感——先验熟悉地方引入的差异

摘要 提高视觉质量和可访问性的技术发展使逼真的 3D 地理可视化成为城市规划中一种有趣的交流工具。特别是支持感知的能力对于评估 3D 地理可视化的通信有效性非常重要。我们在通过基于网络的 3D 地理可视化进行的用户研究中应用了存在感的概念，即媒介的有效性，以及场所感的概念，即意义和可供性。该研究针对芬​​兰赫尔辛基的一家购物中心。我们收集了一个青少年受访者样本（n = 122），他们对所讨论的地理可视化地点既熟悉又不熟悉。青少年在虚拟参观后对一项调查做出了回应，该调查涉及他们对商场的看法。结果表明，事先对地方的熟悉程度会影响存在感、地方感和首选城市规划结果的结果。熟悉的受访者更有可能更喜欢保留商场。结果显示了存在感和地方感如何在逼真的 3D 地理可视化感知中相互作用。感知不仅取决于 3D 地理可视化能够传递的真实感，还取决于观众的个人知识和经验。根据结果​​，3D 地理可视化最适合用作城市规划交流的支持工具，次于实际访问。结果显示了存在感和地方感如何在逼真的 3D 地理可视化感知中相互作用。感知不仅取决于 3D 地理可视化能够传递的真实感，还取决于观众的个人知识和经验。根据结果​​，3D 地理可视化最适合用作城市规划交流的支持工具，次于实际访问。结果显示了存在感和地方感如何在逼真的 3D 地理可视化感知中相互作用。感知不仅取决于 3D 地理可视化能够传递的真实感，还取决于观众的个人知识和经验。根据结果​​，3D 地理可视化最适合用作城市规划交流的支持工具，次于实际访问。