Abstract During the early stages of the Covid-19 pandemic, U.S. environmental organizations and U.S. chapters of international environmental organizations grappled with a broad set of challenges, including when and what to communicate to supporters. In the winter and early spring of 2020, environmental organizations became crisis communicators, confronted by time pressures and the limited attention spans of audiences beset by the pandemic. Crafting communications that are concise and factual, compassionate, that instill confidence, and that evince organizational competence are important facets of crisis communications. However, environmental organizations faced the additional challenge of ensuring that their own priorities were presented clearly and persuasively amidst the flood of pandemic-related information. Responding to the Covid-19 pandemic, and preparation for future pandemics, force environmental organizations to amend their crisis communications to underscore their relevance to crises and their role in problem-solving.

中文翻译：

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Covid-19 危机沟通：环境组织面临的挑战

摘要在 Covid-19 大流行的早期阶段，美国环境组织和国际环境组织的美国分会努力应对一系列广泛的挑战，包括何时以及如何与支持者沟通。2020年冬初春，环保组织成为危机传播者，面临时间压力和受疫情影响的受众注意力有限。制作简明、真实、富有同情心、灌输信心和证明组织能力的沟通是危机沟通的重要方面。然而，环保组织面临着额外的挑战，即确保在与流行病相关的信息泛滥中清晰而有说服力地提出自己的优先事项。为应对 Covid-19 大流行，