Maintaining customer–company relationship is very important from the perspective of business. It helps to gain new customers as well as retain existing customers, even the dissatisfied ones, through SIoT based informal and humble counseling. Full form of SIoT is social internet of things where smart objects communicate via social networks to extract required information and propagate suitable ones to identify potential customers and counsel them online. These objects are equipped with machine intelligence so that they can make friends in social networks, collaborate with each other to achieve a common goal, update relationship status and level of trustworthiness between them. Using social network connectivity different groups can be created, where satisfied and brand sincere customers can support company-engaged smart objects to convince or persuade prospective buyers. Convincing also includes the provision of humble and honest apologizing for poor quality customer service which the concerned person might have experienced earlier from company of the object. This may be difficult for a human being because of his underlying nature or characteristics like ego, anger etc. but becomes extremely easy for smart objects because they are devoid of human emotions and enabled by machine intelligence only. Research has proved that behavioral optimization techniques are capable of significantly improving a company’s sales record. Therefore, we can emphatically say that SIoT can be of great help to increase sales of a company. In this article, we propose: a complete model of communication for SIoT-CRM, design the company object as a finite automaton, mathematical models of persuasion with and without support of brand sincere customers.

从业务的角度来看，保持客户与公司之间的关系非常重要。通过基于SIoT的非正式咨询和谦虚咨询，它有助于获得新客户并保留现有客户，甚至包括不满意的客户。SIoT的完整形式是社交物联网，其中智能对象通过社交网络进行通信，以提取所需的信息并传播合适的信息以识别潜在客户并在线为其提供咨询。这些对象配备了机器智能，因此它们可以在社交网络中结识朋友，互相协作以实现一个共同的目标，更新它们之间的关系状态和可信赖程度。使用社交网络连接，可以创建不同的组，在这里，满意且品牌真诚的客户可以支持与公司合作的智能物品，以说服或说服潜在买家。令人信服的还包括为低质量的客户服务提供谦虚而诚实的道歉，有关人员可能从对象的公司早些时候就曾经历过。由于人类的内在本质或特征，例如自我，愤怒等，这可能对人类来说是困难的，但对于智能物体而言却变得极为容易，因为它们没有人类的情感，并且仅由机器智能支持。研究证明，行为优化技术可以显着改善公司的销售记录。因此，我们可以强调地说，SIoT对增加公司的销售有很大帮助。在本文中，我们建议：