ABSTRACT Israel’s public diplomacy efforts in the U.S. are aimed at garnering American public support for Israeli foreign policy. This study aims to identify the networks of Israeli public diplomacy toward the United States. Using the theoretical frameworks of networked public diplomacy and strategic narrative, the authors try to understand how network strategy is used and information is circulated to create a strategic narrative. Therefore, the two methods of social network analysis and qualitative content analysis are applied to identify the networks of Israeli public diplomacy in the United States and the content produced by it. The study finds that in Israel’s public diplomacy model, the networking method stands in contrast to its government-oriented strategic narrative. Thus, new forms of communication are applied to conduct old strategies. The research identifies four types of actors who apply new public diplomacy techniques and dissects the strategic narrative they employ to affect the American public in the service of Israeli interests. Despite the effort to apply new forms of public diplomacy, strategic narrative production and dissemination remain highly governmental and closed, which is indicative of the persistence of old forms of public diplomacy.

中文翻译：

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以色列对美国的公共外交：网络和叙事方法

摘要 以色列在美国的公共外交努力旨在争取美国公众对以色列外交政策的支持。本研究旨在确定以色列对美国的公共外交网络。运用网络公共外交和战略叙事的理论框架，作者试图理解网络战略是如何被使用和信息如何传播来创造战略叙事的。因此，应用社交网络分析和定性内容分析两种方法来识别以色列公共外交在美国的网络及其产生的内容。研究发现，在以色列的公共外交模式中，网络方法与其以政府为导向的战略叙事形成鲜明对比。因此，新的交流形式被用于执行旧的策略。该研究确定了四种类型的行为者，他们应用新的公共外交技术并剖析他们为了以色列利益而影响美国公众的战略叙事。尽管努力应用新形式的公共外交，战略叙事的制作和传播仍然高度政府化和封闭，这表明旧形式的公共外交仍然存在。