The Norwegian Seafood Council (NSC) works cooperatively with its seafood industry to develop foreign demand for Norwegian seafood through generic promotion and advertising. The generic promotion activities are financed through fees levied on all Norwegian seafood exports. Using an econometric simulation approach, the study addresses two key questions regarding the NSC generic seafood export promotion programs over time: (1) What have been the effects of those programs on the Norwegian seafood export volume, price, and revenue in the aggregate? (2) Have Norwegian seafood producers, exporters, and other stakeholders benefitted from the export-levy-funded generic export promotion programs? Examining potential scenarios for a likely range of the price responsiveness of the Norwegian seafood export supply, the study finds that NSC promotion added about 12% to the aggregate export value of Norwegian seafood between 2003 and 2017 resulting from an addition to the export price and volume of 10% and 4%, respectively. About 17% of stakeholder profits over that period was due to the promotion programs resulting in an industry profit benefit to cost ratio of about 12 to 13 to one.

中文翻译：

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普遍促进挪威海产品出口

挪威海产品委员会（NSC）与海产品行业合作，通过仿制促销和广告开发国外对挪威海产品的需求。非专利促销活动的资金来自对挪威所有海产品出口征收的费用。该研究使用计量经济学模拟方法解决了有关NSC普通海产品出口促进计划的两个关键问题：（1）这些计划对挪威海产品出口总量，价格和总收入产生了哪些影响？（2）挪威海产品生产商，出口商和其他利益相关者是否从出口税资助的通用出口促进计划中受益？研究挪威海产品出口供应的价格响应可能范围的潜在情景，该研究发现，由于出口价格和数量分别增加了10％和4％，NSC的推广在2003年至2017年之间使挪威海产品的出口总值增加了约12％。在此期间，约有17％的利益相关者利润是由于促销计划所致，因此行业利润与成本之比约为12：13：1。