The effect of framing is well established: Decision makers' preferences are influenced by how outcomes or attributes are phrased. In the financial domain, individuals often make decisions for themselves and for others. Therefore, decisions in a two‐person context with the outcome equally allocated can be framed in two ways defined as the allocation framing: (1) self‐allocation frame: making a decision for oneself, with half the payoffs shared by another person; and (2) other‐allocation frame: making a decision for the other person and sharing half the payoffs. The results of six studies provided consistent evidence that people are more risk seeking in the self‐allocation frame than in the other‐allocation frame, and the effect was only noteworthy in the gain domain—not the loss domain. Our findings on allocation framing provide a meaningful contribution to studies of self–other decision making.

中文翻译：

---

自我-其他决策中的风险偏好：收益分配框架的影响

框架的作用已得到充分确立：决策者的偏好受到结果或属性的表述方式的影响。在金融领域，个人通常会为自己和他人做出决策。因此，在两个人的情况下将结果平均分配的决策可以用两种方法来定义：分配框架：（1）自我分配框架：为自己做出决定，一半的收益由另一个人分享；（2）其他分配框架：为其他人做出决定，并分担一半收益。六项研究的结果提供了一致的证据，表明人们在自我分配框架中比在其他分配框架中寻求风险更大，并且这种影响仅在收益域中值得注意，而在损失域中则不明显。我们关于分配框架的发现为自我决策研究提供了有意义的贡献。