The “privacy paradox” is the term used to describe the disconnect between self-reported privacy value attributions and actions actually taken to protect and preserve personal privacy. This phenomenon has been investigated in a number of domains and we extend the body of research with an investigation in the IoT domain. We presented participants with evidence of a specific IoT device’s (smart plug) privacy violations and then measured changes in privacy concerns and trust, as well as uptake of a range of behavioural responses. Our Saudi Arabian participants, despite expressing high levels of privacy concerns, generally chose not to respond to this evidence with preventative action. Most preferred to retain the functionality the smart device offered, effectively choosing to tolerate likely privacy violations. Moreover, while the improved awareness increased privacy concerns and reduced trust in the device straight after the experiment, these had regressed to pre-awareness levels a month later. Our study confirms the existence of the privacy paradox in the Saudi Arabian IoT domain, and also reveals the limited influence awareness raising exerts on long-term privacy concern and trust levels.

中文翻译：

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隐私悖论也适用于物联网设备：沙特阿拉伯的一项研究

“隐私悖论”是用来描述自我报告的隐私价值归因与为保护和维护个人隐私而实际采取的行动之间的脱节的术语。这种现象已在多个领域进行了调查，我们通过对物联网领域的调查扩展了研究范围。我们向参与者展示了特定物联网设备（智能插头）隐私侵犯的证据，然后测量了隐私问题和信任的变化，以及对一系列行为反应的吸收。我们的沙特阿拉伯参与者尽管表达了高度的隐私担忧，但通常选择不采取预防措施来回应这一证据。最喜欢保留智能设备提供的功能，有效地选择容忍可能侵犯隐私的行为。而且，虽然提高的意识在实验后立即增加了隐私问题并降低了对设备的信任，但这些已经在一个月后回归到预先意识水平。我们的研究证实了沙特阿拉伯物联网领域隐私悖论的存在，并揭示了提高意识对长期隐私关注和信任水平的影响有限。