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Social Laser Model for the Bandwagon Effect: Generation of Coherent Information Waves
Entropy ( IF 2.1 ) Pub Date : 2020-05-17 , DOI: 10.3390/e22050559
Andrei Khrennikov 1
Affiliation  

During recent years our society has often been exposed to coherent information waves of high amplitudes. These are waves of huge social energy. Often they are of destructive character, a kind of information tsunami. However, they can also carry positive improvements in human society, as waves of decision-making matching rational recommendations of societal institutes. The main distinguishing features of these waves are their high amplitude, coherence (homogeneous character of social actions generated by them), and short time needed for their generation and relaxation. Such waves can be treated as large-scale exhibitions of the bandwagon effect. We show that this socio-psychic phenomenon can be modeled based on the recently developed social laser theory. This theory can be used to model stimulated amplification of coherent social actions. “Actions” are treated very generally, from mass protests to votes and other collective decisions, such as, e.g., acceptance (often unconscious) of some societal recommendations. In this paper, we concentrate on the theory of laser resonators, physical vs. social. For the latter, we analyze in detail the functioning of Internet-based echo chambers. Their main purpose is increasing of the power of the quantum information field as well as its coherence. Of course, the bandwagon effect is well known and well studied in social psychology. However, social laser theory gives the possibility to model it by using general formalism of quantum field theory. The paper contains the minimum of mathematics and it can be read by researchers working in psychological, cognitive, social, and political sciences; it might also be interesting for experts in information theory and artificial intelligence.

中文翻译:


从众效应的社会激光模型:相干信息波的生成



近年来,我们的社会经常暴露于高振幅的连贯信息波中。这是巨大的社会能量浪潮。它们通常具有破坏性,就像一种信息海啸。然而,它们也可以为人类社会带来积极的改善,因为决策浪潮与社会机构的理性建议相匹配。这些波的主要显着特征是它们的高振幅、连贯性(由它们产生的社会行为的同质特征)以及它们的产生和松弛所需的时间短。这种浪潮可以被视为“跟风效应”的大规模展示。我们表明,这种社会心理现象可以根据最近发展的社会激光理论进行建模。该理论可用于模拟连贯社会行为的刺激放大。 “行动”的处理方式非常笼统,从大规模抗议到投票和其他集体决定,例如接受(通常是无意识的)一些社会建议。在本文中,我们重点讨论激光谐振器的物理理论与社会理论。对于后者,我们详细分析了基于互联网的回声室的功能。它们的主要目的是增加量子信息场的功率及其相干性。当然,从众效应是众所周知的,并且在社会心理学中得到了充分的研究。然而,社会激光理论提供了使用量子场论的一般形式对其进行建模的可能性。该论文包含最少的数学内容,可供从事心理、认知、社会和政治科学工作的研究人员阅读;信息论和人工智能专家也可能会感兴趣。
更新日期:2020-05-17
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