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Scientists as public communicators: individual- and institutional-level motivations and barriers for public communication in Singapore
Asian Journal of Communication ( IF 2.074 ) Pub Date : 2020-03-03 , DOI: 10.1080/01292986.2020.1748072
Shirley S. Ho 1 , Jiemin Looi 2 , Tong Jee Goh 1
Affiliation  

ABSTRACT This study identifies the outreach activities that scientists engage in, as well as their perceived motivations and barriers towards such activities. It examines the forms of communication training that Singapore-based scientists have undergone and the types of communication training they would like to receive. Five focus groups were conducted with scientists across scientific disciplines from public universities and research institutes who engaged in direct and mediated outreach activities. Overall, the lack of time and institutional constraints were the main barriers to outreach activities. Their desire to impact public welfare and secure research funds were primary motivators to conduct outreach activities. The participants also expressed interest in communication training in terms of speech and drama classes, writing newspaper articles, and publicizing their research on blogs and social media. The participants also wished to understand how Singapore’s media functions and learn how to liaise with media practitioners. Participants provided different responses based on their seniority, institutional affiliations, and prior experience in outreach activities. Theoretical and practical implications, as well as directions for future research are discussed.

中文翻译:

科学家作为公共传播者:新加坡公共传播的个人和机构层面的动机和障碍

摘要 本研究确定了科学家参与的外展活动,以及他们对此类活动的感知动机和障碍。它研究了新加坡科学家接受过的交流培训形式以及他们希望接受的交流培训类型。五个焦点小组由来自公立大学和研究机构的跨科学学科的科学家组成,他们从事直接和间接的外展活动。总体而言,缺乏时间和体制限制是外展活动的主要障碍。他们希望影响公共福利和获得研究资金是开展外展​​活动的主要动力。参与者还对演讲和戏剧课程方面的沟通培训表示了兴趣,撰写报纸文章,并在博客和社交媒体上宣传他们的研究。参与者还希望了解新加坡媒体的运作方式,并学习如何与媒体从业者保持联系。参与者根据他们的资历、机构隶属关系和先前在外展活动中的经验提供了不同的回答。讨论了理论和实践意义,以及未来研究的方向。
更新日期:2020-03-03
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