Since smokers are becoming younger and younger, it is necessary to curb the tobacco epidemic at a younger age to prevent the devastating damage caused by tobacco products to future generations. This study focuses on the color schemes of cigarette packaging. It aims to find out color schemes of teenage consumers' disgust and apply them to cigarette packaging, which ultimately reduces the desire of purchasing and the smoking rate of young people. First, there were two ways to acquire color schemes. One was to extract the color schemes that can make teenagers disgust and keep them away from cigarette by association of psychological adjectives. The other way was to match achromatic colors with the chromatic colors that teenagers dislike in the questionnaire of 126 colors. Finally, eye movement experiment was used to verify the acquired color schemes meet the expected objectives of this study. A new idea to reduce the smoking rate of teenagers was proposed, and a method for the color design of cigarette packaging was provided.

中文翻译：

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卷烟包装的色彩设计，降低青少年吸烟率

由于吸烟者越来越年轻，因此有必要在年轻时遏制烟草流行，以防止烟草制品对后代造成毁灭性破坏。这项研究的重点是香烟包装的配色方案。它旨在找出青少年消费者厌恶的配色方案，并将其应用于香烟包装，从而最终减少购买欲望和年轻人的吸烟率。首先，有两种获取配色方案的方法。一种是提取配色方案，这些配色方案可以通过心理形容词的组合使青少年感到反感，并使他们远离香烟。另一种方法是将消色差颜色与青少年在126色问卷中不喜欢的色相匹配。最后，眼动实验用于验证所获得的配色方案是否符合本研究的预期目标。提出了降低青少年吸烟率的新思路，并提出了一种用于香烟包装颜色设计的方法。