Several country–wide bans have recently been implemented for microbeads, which are a form of microplastics that are found in our oceans. The effect of the ban on reducing the overall quantity of microplastics in our oceans, however, may not be significant. This paper explores the scientific data related to microbeads to evaluate whether an underlying risk or combination of risks led to the ban, what impact public perception and activism had on this issue, and how this case study may be extrapolated to other emerging issues, such as per- and polyfluoroalkyl substances (PFAS). In some cases, the strategy for communicating with the public and managing the outrage can be equally as important as the regulatory and technical strategies.

中文翻译：

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微珠-以公众愤怒如何助长新法规为例的案例研究

最近在全国范围内对微珠实施了几项禁令，这是在我们的海洋中发现的一种微塑料形式。但是，该禁令对减少我们海洋中微塑料总量的影响可能并不明显。本文探索了与微珠有关的科学数据，以评估是潜在的风险还是风险的组合导致了禁令，公众对这一问题的看法和行动主义有什么影响，以及如何将此案例研究外推到其他新兴问题，例如全氟和多氟烷基物质（PFAS）。在某些情况下，与公众沟通和管理暴行的策略与监管和技术策略同样重要。