Web, or online, probing has the potential to supplement existing questionnaire design processes by providing structured cognitive data on a wider sample than typical qualitative-only question evaluation methods can achieve. One of the practical impediments to the further integration of web probing is the concern of survey managers about how the probes themselves may affect response to other items and to a questionnaire as a whole. This study explores the effects web probes had on response to a self-administered web survey by comparing two rounds of this survey—one without web probes and one with web probes—that were administered to a probability-based panel of approximately 100,000 American adults. While the item response to the probes themselves appears to be related to the way they are formatted, the findings indicate that web probes do not have an overall negative effect on a questionnaire in which they are embedded.

中文翻译：

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在网络调查中嵌入封闭式认知探针对调查响应的影响

网络或在线探索有可能通过提供结构化认知数据来补充现有的问卷设计过程，而样本范围比典型的纯定性问题评估方法所能达到的范围更广。进一步整合网络探查的实际障碍之一是调查经理担心探查本身如何影响对其他项目和整个调查问卷的反应。本研究通过比较针对大约 100,000 名美国成年人的基于概率的小组进行的两轮调查——一轮没有网络探测，一轮有网络探测，探讨了网络探测对自我管理网络调查的反应的影响。虽然对探测器本身的项目响应似乎与它们的格式化方式有关，