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The personal is professional: exploring romantic relationship within the socioecology of an athlete brand
European Sport Management Quarterly ( IF 3.714 ) Pub Date : 2023-11-20 , DOI: 10.1080/16184742.2023.2257706
Nataliya Bredikhina 1 , Katherine Sveinson 2 , Elizabeth Taylor 3 , Caroline Heffernan 3
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Human brands are embedded in a web of social relationships, and examining athlete brand dynamics holistically requires accounting for the different layers of social embeddedness. However, prior res...

中文翻译:

个人是专业的:探索运动员品牌社会生态中的浪漫关系

人类品牌嵌入在社会关系网络中,全面检查运动员品牌动态需要考虑社会嵌入的不同层面。然而,事前调查...
更新日期:2023-11-25
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