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Challenges and Changes to the Product Development Process for Fashion Omnichannel Retailers
Fashion Practice Pub Date : 2023-09-08 , DOI: 10.1080/17569370.2023.2247907
Rachel Parker-Strak , Stephen Doyle , Rachel Studd

This paper focuses on the relatively limited research activity for Fashion Product Development (FPD). This work aims to challenge the traditional FPD theoretical process model within existing acade...

中文翻译:

时尚全渠道零售商产品开发流程的挑战和变化

本文重点关注相对有限的时尚产品开发(FPD)研究活动。这项工作旨在挑战现有学术界的传统 FPD 理论过程模型......
更新日期:2023-09-08
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