叶升 - 华东理工大学

个人简介

教授课程心理学服务营销管理心理学营销管理教育背景西澳大学商学院，市场营销，博士香港中文大学，可持续旅游管理，硕士澳门科技大学，国际旅游管理，学士 Education Ph.D. in Marketing, University of Western Australia MSc in Sustainable Tourism Management， Department of Geography, The Chinese University of Hong Kong Bachelor in International Tourism Management， Macau University of Science and Technology Work experience 2017.05-now， Lecturer, Business School, East China University of Science and Technology 2017.07-2017.12, Research Associate, Centre for Human & Culture Values, University of Western Australia 2013.07-2017.06, Tutor & Research Assistant, Business School, University of Western Australia 研究项目浦江人才计划 2020-2022 著作 1. 李玺，叶升,《企业活动策划－理论、方法与案例》，清华大学出版社 (2014). 获奖信息 Scholarship for International Research Fees China (IRFSC) (2014-2017) Top-Up Scholarship for China SIRF scholarships (2014-2017) Ad Hoc Top Up Scholarship (2014-2017)

研究领域

个人/文化价值观理论、消费者行为

近期论文

查看导师最新文章（温馨提示：请注意重名现象，建议点开原文通过作者单位确认）

1. Septianto, F., Ye, S*., G Northey., (2020), The Effectiveness of Advertising Images in Promoting Experiential Offerings: An Emotional Response Approach. Journal of Business Research. (forthcoming). 2. Ye, S*., Lee, J., Sneddon, J.N., & Soutar, G. N. (2019), Personifying destinations: A personal values approach. Journal of Travel Research, 59(7), 1168-1185. 3. Ye, S., Soutar*, G. N., Sneddon, J.N., & Lee, J. A. (2017), Personal values and the theory of planned behaviour: A study of values and holiday trade-offs in young adults. Tourism Management, 62, 107-109. 4. Lee*, J., Ye, S., Sneddon, J. N., Collins, P. R., & Daniel, E. (2017). Does the intra-individual structure of values exist in young children? Personality and Individual Differences, 110, 125-130.

学术兼职

Asia Pacific Journal of Tourism Research 期刊匿名审稿人 Tourism Management 期刊匿名审稿人 Frontiers in Psychology （Personality and Social Psychology 系列领域编委会成员）