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Multilevel influences on individual knowledge sharing behaviours: the moderating effects of knowledge sharing opportunity and collectivism

Tuyet-Mai Nguyen (Griffith University, Brisbane, Australia and Thuongmai University, Hanoi, Vietnam)
Nang Sarm Siri (Department of International Business Management, Martin de Tours School of Management and Economics, Assumption University, Bangkok, Thailand)
Ashish Malik (Newcastle Business School, University of Newcastle, Ourimbah, Australia)

Journal of Knowledge Management

ISSN: 1367-3270

Article publication date: 4 June 2021

Issue publication date: 6 January 2022

1716

Abstract

Purpose

This paper aims to draw upon social cognitive theory to develop a conceptual framework of four types of factors: individual, social, organisational and cultural that influence an individual’s knowledge sharing behaviour.

Design/methodology/approach

Data from 298 employees in Myanmar’s banking industry were analysed using the structural equation modelling (SEM) approach.

Findings

The results reveal that an individual’s absorptive capacity, trust and social interaction significantly impact knowledge-sharing behaviour. Additionally, the study found the moderating influence of knowledge sharing opportunity and collectivism in examining the impact of absorptive capacity, trust and social interaction on knowledge sharing behaviour.

Research limitations/implications

Future research may consider other dimensions of cultural dimensions, and extending the model by adding outcomes of knowledge sharing behaviour such as innovation or productivity could also be considered.

Practical implications

Organisations need to consider absorptive capacity in the recruitment process, increase trust and social interaction among employees, promote knowledge-sharing opportunities and collectivism to promote knowledge-sharing behaviour.

Originality/value

The study’s distinctive contribution is the Myanmar bank sector's under-researched context for investigating the reverse relationship between absorptive capacity and knowledge sharing behaviour. The moderating effects of knowledge sharing opportunity and collectivism ignored mainly in the knowledge sharing literature were investigated in this study.

Keywords

Citation

Nguyen, T.-M., Siri, N.S. and Malik, A. (2022), "Multilevel influences on individual knowledge sharing behaviours: the moderating effects of knowledge sharing opportunity and collectivism", Journal of Knowledge Management, Vol. 26 No. 1, pp. 70-87. https://doi.org/10.1108/JKM-01-2021-0009

Publisher

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Emerald Publishing Limited

Copyright © 2021, Emerald Publishing Limited

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